MGMT 3325 - Principles of Sports Business

Credit(s): 3

This course will provide students with knowledge, skills and information about general principles and current trends in sports business. Students who have an interest in pursuing further study of the world of sports business at any level (private business, fitness clubs, high school athletics, college athletics, professional sports, etc.) will benefit from learning the intricacies of the broad sports business industry. Topics will include sports economics, sports marketing, sports promotion, international sports and sports management.
Prerequisite(s): junior standing