May 16, 2025

2024-25 Undergraduate Catalog

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2024-25 Undergraduate Catalog

Advertising/Public Relations Concentration

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The Media and Communication major lists the major core requirements for this concentration.

Required Courses

MCOM 2351 - Introduction to Social Media Credit(s): 3
MCOM 2327 - Advertising Principles Credit(s): 3
MCOM 2330 - Public Relations Principles Credit(s): 3
MCOM 4370 - Strategic Advertising And Public Relations Credit(s): 3

Advanced Mass Communication

Twelve credit hours of advanced level (3000-4000) MCOM electives as advised.

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