Aug 13, 2025

2025-2026 Undergraduate Catalog

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2025-2026 Undergraduate Catalog

Media and Communication BA Degree Map- Social Media Concentration

Degree

Media and Communication, BA

First Year

Fall Term

ENGL 1301 - Rhetoric and Composition Credit(s): 3
Component Area Core - Language Credit(s): 3
Corequisite Language Lab Credit(s): 1
Mathematics Core Credit(s): 3
MCOM 1307 - Survey of Mass Communication Credit(s): 3
HIST 1301 - United States History I Credit(s): 3

Total Semester Hours: 16

Spring Term

ENGL 1302 - Research and Argument Credit(s): 3
College Requirements - Language Proficiency Credit(s): 3
Corequisite Language Lab Credit(s): 1
MCOM 2311 - Media Writing Credit(s): 3
HIST 1302 - United States History II Credit(s): 3
Communication Core- Speech Credit(s): 3

Total Semester Hours: 16

Second Year

Fall Term

GOVT 2305 - Federal Government Credit(s): 3
College Requirements - Language Proficiency Credit(s): 3
Life and Physical Science Core Credit(s): 3
Corequisite Science Lab Credit(s): 1
MCOM 2351 - Introduction to Social Media Credit(s): 3
Core Language, Philosophy, and Culture Credit(s): 3

Total Semester Hours: 16

Spring Term

GOVT 2306 - Texas Government Credit(s): 3
College Requirements - Language Proficiency Credit(s): 3
Life and Physical Science Core Credit(s): 3
Corequisite Science Lab Credit(s): 1
MCOM 3352 - Social Media Case Studies Credit(s): 3
Creative Arts Core Credit(s): 3

Total Semester Hours: 16

Third Year

Fall Term

Social and Behavioral Science Core Credit(s): 3
MCOM 3306 - Media Law Credit(s): 3
MCOM 3351 - Social Media Strategies Credit(s): 3
MCOM 3353 - Social Media Content Production Credit(s): 3
Minor Course Credit(s): 3

Total Semester Hours: 15

Spring Term

College Requirements - Language, Philosophy, and Culture Credit(s): 3
MCOM 4352 - Future Technology Credit(s): 3
MCOM 4354 - Social Media Analytics Credit(s): 3
Minor Course Credit(s): 3
Minor Course Credit(s): 3

Total Semester Hours: 15

Fourth Year

Fall Term

MCOM 4306 - Media Ethics Credit(s): 3
MCOM 4351 - Advertising And Promotion For Social Media Credit(s): 3
Minor Course Credit(s): 3
Minor Course Credit(s): 3
General Elective Credit(s): 2

Total Semester Hours: 14

Spring Term

MCOM Social Media Electives Credit(s): 3
Minor Course Credit(s): 3
General Elective Credit(s): 3
General Elective Credit(s): 3

Total Semester Hours: 12

Total Hours for Degree: 120