Sep 01, 2025  
2020-21 Undergraduate Bulletin 
    
2020-21 Undergraduate Bulletin ARCHIVED

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MKTG 4357 - Strategic Marketing


Credit(s): 3

Strategy, concepts and techniques in the total business organization with emphasis on marketing planning and decision-making. 
Prerequisite(s): MKTG 3351 , MKTG 3355  and MKTG 4352  



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