Dec 04, 2024  
2024-25 Undergraduate Catalog 
    
2024-25 Undergraduate Catalog
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MKTG 4325 - Marketing Technology and Digital Media


Credit(s): 3

This course offers an integrative overview of marketing technology with an emphasis on major strategic opportunities, issues and problems. It covers the use of new and existing technology in an ever-changing internet and digital environment.
Repeated: No Prerequisite Course(s): MGMT 2372 MKTG 3351  



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